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While fans of the famous Grand Theft Auto franchise are feverishly awaiting the release of its sixth opus, news has shaken the gaming community: the first trailer for GTA 6 has already exceeded 200 million views. A resounding feat for Rockstar Games, which raises many questions about the strategies put in place by the studio to generate such enthusiasm even before the release of the new trailer.
The GTA 6 Phenomenon
Hi, it’s Julie, your dynamic tech journalist who is talking to you today about a hot topic: GTA 6 trailer which literally exploded the counters with more than 200 million views on YouTube. But how did Rockstar Games achieve such a feat even before the release of their second trailer? Let’s analyze this together!
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Analysis of the Figures
In just over 7 months, the GTA 6 trailer has captured the attention of millions of fans around the world. Almost half of these views were recorded within the first 24 hours of release!
What’s even more impressive is that despite a certain slowness in the following months, this trailer continues to climb in the statistics.
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Rockstar Games Strategies
Rockstar Games has a well-oiled marketing strategy. They know perfectly well how to heat up the sauce before the release of their games.
- Maintain the mystery : Rockstar is known for releasing information in dribs and drabs, which maintains suspense and fan excitement.
- Exclusive and rare previews : The trailers and teasers are rare but extremely well done, which creates enormous excitement with each new release.
- Engaged community : Fan loyalty and engagement also play a crucial role. Rewatching and sharing the trailer on different platforms continues to increase views.
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Comparison with Old Trailers
To better understand the scale of this feat, here is a comparative table between the GTA 6 trailer and the previous trailers for the series:
| Game | Number of views in 7 months | Number of views in 24 hours |
| GTA 6 | 200 millions | 100 million |
| GTA 5 | 100 million | 40 million |
| Red Dead Redemption 2 | 80 million | 30 million |
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Expectations around the Second Trailer
With almost half the year still ahead of us, there’s a good chance the second trailer for GTA 6 released at the end of 2024. Rockstar Games has always surprised with unexpected timings, but their strategy often leans towards releases late in the year.
YouTube’s Community Report 2023 also highlights the enormous impact of this trailer on GTA community, further adding to the phenomenon.
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FAQs
Q: Why does the GTA 6 trailer have so many views?
A: Thanks to Rockstar Games’ clever marketing campaign and fan loyalty, the trailer achieved unprecedented exposure.
Q: When will the second trailer for GTA 6 be released?
A: It could be released towards the end of 2024, depending on Rockstar Games’ marketing strategies.
Q: What records did the GTA 6 trailer break?
A: The trailer broke YouTube view records and contributed to several world records.
Q: Did Rockstar Games follow the same strategy for GTA 5?
A: Yes, but the enthusiasm for GTA 6 seems even stronger, with much higher viewing figures.
Q: Where can I stay up to date with the latest GTA 6 news?
A: Follow RockstarINTEL and sign up for their newsletter for weekly updates.
GTA 6 sortira en automne 2025, en meme temps que Call of Duty et Battlefield… la concurrence va être rude. pic.twitter.com/ojzqP9TatG
— Skyrroz (@FRSkyRRoZ) May 16, 2024
